Cancer Institute Tobacco Tracking Survey (CITTS)
The Cancer Institute Tobacco Tracking Survey (CITTS) has been undertaken since 2005 to evaluate the effectiveness of various tobacco control campaigns and to monitor smoking and quitting-related cognitions and behaviours among people who smoke or have recently quit in NSW.
Data coverage
The CITTS is a cross-sectional continuous tracking survey of adult who smoke or have recently quit (quit in the last 12 months) that is conducted for up to 50 weeks a year. Currently, 40 people who smoke or have recently quit are recruited using a mobile (listed and random digit dial) sampling frame are interviewed each week throughout the year.
Data sources
The data collection for CITTS is performed by a contracted market research agency on behalf of the Cancer Institute NSW.
Data availability
The CITTS data is accessible via four modularised data files upon request:
- Demographics – excludes postcode, Aboriginality, specific language spoken at home and sexual orientation.
- Campaign Recall (unprompted awareness).
- Campaign Recognition and Diagnostics.
- Smoking and Quitting.
The Demographics and Smoking and Quitting modules will be updated every six months until the collection ceases. They will be released according to the following schedule:
- 30 April - which will include data from July to December of the previous year; and
- 31 October - which will include data from January to June of the same year.
The Campaign Recall and Campaign Recognition and Diagnostics modules will be released according to the following schedule:
- 31 October - which will include data from January to December of the previous year.
- Request data (.docx)
- Data access policy (.docx)
Data elements
Data dictionaries for each of the four modularised data files are available upon request.
Data quality
Refer to the CITTS Data Quality Statement (.docx)
Data custodian
Manager, Business Intelligence and Information Systems, Cancer Screening and Prevention.
All questions relating to this dataset should be directed to: